Blockchain Will Transform Customer Loyalty Programs
Loyalty programs have proliferated across travel, retail, financial services, and other economic sectors. The average U.S. household participates in 29 different loyalty programs, according to the 2015 Colloquy Loyalty Census. The result is a maze of point systems and redemption options, with cumbersome processes for exchanging points among program partners. Loyalty programs are ripe for some kind of disruptive innovation that would make them easier to use.
Blockchain may just be the answer.
Click here to read the full article
Latest posts by Matthew Olckers (see all)
- What blockchain can do for the environment - 17 March 2017
- How the ‘Dole Stock Crisis’ is Reigniting the Push for Blockchain - 16 March 2017
- Global Supply Chains Are About to Get Better, Thanks to Blockchain - 15 March 2017